PEUGEOT e-LEGEND CONCEPT emphasises the brand’s DNA by marrying its legacy with the most cutting-edge technologies in the automotive industry.



PEUGEOT proves that a hyper-technological car can look like a desirable. The choice of the silhouette of a coupé for a self-driving car heighten driving experiences by utilising very modern elements, and very realistic and pragmatic dimensions and proportions. The emergence of new electric platforms opens up a host of possibilities for designers by eliminating the technical constraints of the thermal combustion engine.

To shape its technological vision, PEUGEOT e-LEGEND CONCEPT draws from the brand’s heritage. A nod to this heritage is its reinterpretation of the major stylistic themes of a pleasure vehicle, the 504 coupé : a streamlined, sporty, steely and sensual silhouette and a cabin, bowed towards the rear axle, with large windows.

In the front, the car's expression is identifiable thanks to a 3-claw visual signature and two double modules reminiscent of the 504 coupé's 4 headlights.
The technical zone is located under the headlights, and is home to all the driving aids.
The whole of the front mask is set into the front wings and divided by a black aluminium beam, a homage to chrome-look stainless steel bumpers.

At the rear, the emblematic visual signature of the PEUGEOT range also has 3 claws and is given a very technological treatment.
The 3rd brake light is set at the top of the rear screen and runs its whole width, with a multi-reflector system which reflects the light onto the rear screen.


The sides are made up of three distinct layers, including an extension of the technical platform at the bottom and plenty of glass, taking inspiration from the metal/glass ratio of the PEUGEOT 504 Coupé. These expansive glazed surfaces flood the passenger compartment of PEUGEOT e-LEGEND CONCEPT with light. The wheel arch design plays with negative space, flaring them inwards and adding air ducts in the front arches. The whole design is brought together by a metal arch encircling the side windows and accentuating an inset facet-glass rear screen. Visible from the outside under its rear quarter window, a screen shows the user a personalised welcome message and the charge level before setting off. It also warns people outside that the car is operating in self-driving mode. The touch door-opening control is discreetly concealed in the side window.

The bodywork boasts a very smooth and subtly champagne-coloured grey finish.
Depending on the exterior lighting, the colour changes from a chrome reflecting all its surroundings to a polished bronze metal finish.
The procedure used is similar to that applied to the bottles of the top perfume brands.


The wheels incorporate 19-inch diameter rims and MICHELIN® tyres in mass-produced sizes.
Realism and credibility.


In order to create a bright, elegant passenger compartment, the designers chose warm materials, offsetting the cold digital surfaces. A contrast in the headlong rush towards all-digital.

Velvet makes its big comeback! Selected in its finest-quality incarnation: smooth and very pleasing to the touch, silk velvet is judiciously mixed featuring a modern technical weave which offers a wider range of fabrication options. It is woven digitally and specially for PEUGEOT e-LEGEND CONCEPT from a glossy thread reminiscent of the colour of the velvet. This material is also used in PEUGEOT 3008 and 5008.

The upper parts and door sills are made from paldao wood by our partner HERVET MANUFACTURIER®. Sourced from renewable forests, this exotic wood is strongly reminiscent of 1960s furniture, which was made from rosewood or ebony. The dark grains of this wood bring out the turquoise blue of the seats and floor covering. This modern take on wood recalls the dashboards of the GT versions of PEUGEOT 3008, 5008 and 508.